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Join us on Wednesday 1st October
Join us for our third edition of intent.ly Live! - our annual networking event for brands, partners and agencies.
We're returning to the Everyman cinema in Canary Wharf with a special after party at Electric Shuffle! You can expect engaging talks from our CRO experts, real-life success stories with some of our amazing clients, plus a show-stopping keynote on how original showmanship - vivid visuals, narrative flair and emotional resonance - laid the foundations for advertising effectiveness today!
AGENDA
| 11:30 | Badge Collection & Coffee |
| 12:00 | Welcome Remarks from intent.ly |
| 12:15 | Keynote Session: Selling the Spectacle Orlando Wood, Chief Innovation Officer, System1 |
| 12:45 | Panel Session: Building a Career That Transcends Affiliate Marketing Michelle Corp, Lily's Kitchen; Nicholas Caulfield, Expedia |
| 13:15 | Lunch |
| 14:00 | APMA Update Kevin Edwards, Affiliate & Partner Marketing Association |
| 14:15 | Quick-fire Success Stories - Hollie Macdonald, Dr. Barbara Sturm - Jessica Marca, OPI - Yasamine Beheshti, Hunter/Juicy Couture/Reebok - Fidelis Shonde, Hughes Electrical |
| 14:45 | Enhancing Shopper Journeys with A.I. Al Ryrie, Help Me Choose A.I. |
| 15:15 | The intent.ly Ad Break |
| 15:30 | The Unmeasurable Heartbeat of Marketing Chris (Ceej) Johnson, intent.ly |
| 16:00 | Networking & 121 Meetings |
| 17:00 | Drinks Reception & Interactive Games at Electric Shuffle |
Keynote Speaker: Orlando Wood
Orlando Wood is Chief Innovation Officer at System1. He has spent his career studying what makes advertising work - and why so much of today’s advertising doesn’t. Forensically observing links between advertising, psychology and the creative arts, he draws conclusions in his published works that have completely shaken up traditional approaches to research, marketing and advertising. He is an Honorary Fellow of the Institute of Practitioners in Advertising, and author of several books including Lemon (IPA, 2019) and Look Out (IPA, 2021).
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