Beyond the Discount - Incentive Campaigns that Convert 

In the world of luxury retail, the "D-word" (discounting) is often off-limits. So, how do you drive urgency and increase basket size without eroding your brand equity?

Join us for the first episode of intent.ly insights, where Luke Matthews is joined by Hollie Macdonald, Senior Affiliate & Partnerships Manager at Dr. Barbara Sturm, to explore the creative incentive campaign that transformed onsite performance for the luxury skincare brand.

They’ll share the secrets to our successful tech partnership and how we developed a sophisticated, in-page "Gift with Purchase" (GWP) strategy that boosted conversions, AOV and customer loyalty!

In this 30-minute session, you will learn:

• The impact of transitioning from broad promotional tactics to high-intent, data-driven incentives.
• How to target campaigns by customer type to maximise ROI.
• The importance of seamlessly integrated content - and how the right partner can help transform your checkout into a premium experience.
• How to use the affiliate channel as a tool for inventory management and customer loyalty.

Register now to join us on the 26th February at 3pm (GMT) as we aim to inspire you with this success story - and answer all your burning questions about creative discounting alternatives!